Multi-faceted wedding professionals and mentors. Whether you're seeking to procure timeless images or grow a brand from the ground up, our experience in the industry can help guide you to your next great milestone.
We're Vic and Sasha Barrera, your creative coaches based in sunny California. Embrace the unexpected, dare to dream big, and let's create visual magic together!
“Thousands of candles can be lighted by a single candle, and the life of a candle will not be shortened. Happiness never decreases by being shared.” -Buddha
We’re slowly getting more comfortable showing our faces in the world of Social Media.
Lately, we’ve been facing this inner battle of not posting something on our Instagram because it didn’t look consistent with our feed. Then, we were left feeling alone, discouraged, unproductive and even defeated. This profession of photography that we’re in has us feeling like we always needed to post a perfectly curated feed with the perfect caption. But doing that also didn’t seem genuine to us. Anyone else feel this way?
And while we love the interaction and presentation social media offers, we also wanted to make sure that we’re showing up for our followers in an intentional way. Trust us, we love an aesthetically well-curated feed. It feeds our creative souls and we love seeing the crazy beautiful talent there is out there! My gosh, it’s incredible what you guys are doing. We love seeing that!
For us, you see a perfectly curated feed but what you don’t see are the hours we spend during the week planning our feed with the perfect captions to write in hopes to create an impactful post. You don’t see the highs and lows we go through. Or our triumphs and losses of the day. Or our arguments and apologies, which may come with any marriage. We are human and although our Instagram squares might not show that, we are far from perfect. So all this to say, it’s easy for social media to make anyone feel inferior. It can feel like a competition of who can get the most likes, comments or who can go viral. Then, you’re left feeling alone and not good enough. FOMO, anyone?
But here’s what we’ve realized. It was never about impacting an audience. What we truly wanted was to impact just one person. Because if we can make an impact for just one person, then they can set out in the world and be that beaming light for someone else. So today, we salute you and welcome you as you are. You can still show up and make an impact for someone else. Whatever battle you’re facing, it’s only temporary. You just have to put yourself out there and be willing to take risks. This is us taking a risk. Those of you trying to make an impact, your hard work is paying off and we see you! You aren’t alone in your entrepreneurial journey and most importantly, we are rooting for you! Always remember that.
We're Vic and Sasha Barrera, your creative coaches based in sunny California. Embrace the unexpected, dare to dream big, and let's create visual magic together!